Swedish Airport unveils LED screens

The refurbishment of a Swedish airport has seen the installation of LED screens.

Constructed by the Nuance Group, the new tax free store is located in Stockholm-Arlanda’s Terminal 5.

The entire terminal has been recently expanded and the new shopping area measures 1,680-square metres.

Up to 60 per cent of travellers which pass through the terminal spend time in the centre’s shops which feature a range of products.

An arch of LED screens has been placed around the entrance to the World of White Spirits store and aims to attract many of the airport’s passengers.

Jean-Paul Bonnel, chief executive of the Nuance Group, believes the refurbishment will boost sales.

“By offering travellers an exciting range of products at great prices and presented in a breathtaking environment, we will allow them to better understand and appreciate the supreme products we are offering them,” he told the Moodie Report.

Last year, Singapore Changi International Airport installed LED screens into its shopping centre to advertise products sold in the complex.